Madhi Foundation Hiring for Senior Associate, Fundraising, Communication & Advocacy at Chennai Full Time

Application form link: https://forms.gle/BVNZft5oASRToNUCA

About Madhi 

Madhi Foundation was established in 2016 as a non-profit organization committed to the cause of bridging the equity gap in education for children across India. The Foundation draws its inspiration from the Tamil proverb, “Destiny can be conquered with intellect (Madhi)”. Madhi Foundation specifically works to solve the foundational learning crisis in India. Our vision, “Foundational Learning First, so every child is set up for success”, guides our every action and gives our work the purpose and direction it needs.

What we do

Madhi works closely with the Tamil Nadu School Education Department to conceptualize and implement large scale quality improvement programmes in Tamil Nadu’s government schools. Over the course of the next 5 years Madhi will strengthen its existing programmes in the state (as well as undertake new programmes) with the singular aim of ensuring transformative improvement in the quality of school education in Tamil Nadu and beyond.

Ennum Ezhuthum: We are currently also working as the ‘Chief Management Partner’ for Tamil Nadu’s official Foundational Learning Mission, The ‘Ennum Ezhuthum Mission’ – a Rs. 500 Cr Mission of national and regional importance aimed at universalising foundational learning for all children in Tamil Nadu’s 37,000 government schools.

Enjoy English: Enjoy English is a tech-based product-service offering aimed at improving foundational English among children from low-exposure to English contexts. It is one of a kind idea that adopts an oracy first approach to language learning which is different from most programmes that adopt a subject teaching approach to English learning. 

Communities Enabling Foundational Learning (CEFL): CEFL aims to equip the parents with the knowledge, skills and tools to understand the quality of foundational education their children receive in public schools and in turn, start advocating for improving the quality of education with stakeholders such as teachers, administrators and local political leaders. We support parents to establish peer groups and networks of parents and community members to support each other towards educating their child and collectively demand for the same. 

Your team (Partnerships and Communication)

The job opening detailed here pertains to the Partnerships team. To know more about the work we do, check out our information brochure at bit.ly/MadhiFdn_LearnMore

The Partnerships team comprises the fundraising and communication team. ‘Madhi envisions building partnerships with potential funders who share the vision and mission of Madhi through its fundraising initiatives and advocating for Madhi’s mission using communication and marketing principles.

About the role:

The Senior Associate, Fundraising and Communication role will be expected to communicate Madhi’s work impactfully through different channels like social media, reports, proposals and applications. You will also partner closely with the People and Culture team and the Projects team to create written and visual collaterals for internal and external communication needs. This person will be responsible to support the Manager, Partnerships and Communications and the CEO to identify, nurture and expand Madhi’s ties with different stakeholders. They will also engage in meaningful partnerships with other organizations in the sector on behalf of Madhi to set up opportunities for synergistic collaboration. It is a role that provides an exciting opportunity to build purposeful collaboration across a wide range of stakeholders.

Opportunities for you

• In this dynamic role, there’s a wealth of opportunities and advantages awaiting you. First and foremost, you’ll have the chance to shape and enhance our organization’s public image through strategic communications and collaborations. Your work will directly impact our brand, reputation, and growth.

• Moreover, you’ll enjoy the satisfaction of cultivating meaningful relationships with key stakeholders, both internal and external, and expanding our network. As a critical player in our team, you’ll have the chance to influence our strategic direction, promote innovation, and drive our mission forward.

• This role offers the exciting prospect of professional growth and development, providing you with the chance to sharpen your skill set, lead impactful initiatives, and make a real difference. Plus, you’ll be part of a collaborative and driven team, where your contributions will be recognized and rewarded.

• So, what’s in it for you? A dynamic and rewarding role that empowers you to drive partnerships, enhance communication strategies, and make a lasting impact on our organization’s success.

What is the work culture at Madhi like?

The work culture at Madhi is built both organically and inorganically. We articulate our core values and reinforce them through actions consistently. Team members imbibe Madhi’s values and help grow the culture. Our core values (Mission obsession, Empathy, Resilience, Integrity, Inquiry) form the basis of our actions, policy and interactions. Madhi nurtures a collaborative work culture where individual growth and team success go hand in hand. 

Given the nature of our work (our close partnership with the government) we often realise that we work with partners who espouse a work culture that is vastly different from ours which can sometimes create a sense of cultural dissonance. This is not something we are able to change and we expect team members to join us knowing full well that when working with critical partners and stakeholders there would certainly arise a need to adapt and accept the differences and the challenges that come from working in such an environment. We have been fortunate to find team members over the years who have joined us and helped build a strong and purposeful culture and despite our rapid growth we have been able to sustain our culture over time.

The Job Description

Below is an indicative set of responsibilities you will be required to lead as part of your role. We believe that a job description is best created collaboratively where the individual joining the team and the senior leadership team together define the role in greater detail so it reflects your aspirations and ambitions as much as it does the organization’s needs. A detailed description will be jointly created once the selection process has been completed and you have accepted our offer of employment.

In this role, some of your responsibilities will include

Fundraising 

• Building a robust knowledge bank of potential funding partners in the ecosystem and build databases towards lead generation
• Undertaking outreach activities and supporting the team to draft compelling grant applications and proposals to secure funding
• Creating various fundraising collaterals required for different outreach activities
• Planning and coordinating funder engagement activities planned for the year to build authentic relationships with the funders increasing retention
• Tracking progress on various aspects of the fundraising strategy and supporting the team to implement it effectively

Communication & Advocacy

• Ideating and executing social media campaigns in concurrence with the communications strategy laid out to improve brand reach and visibility
• Creating requisite written and visualising material for Madhi’s website, and working in partnership with the web development team to maintain the website
• Coordinating with graphic designers to create visual collaterals such as presentations, posters, short videos, infographics, data visualizations, etc. that communicate Madhi’s work and projecting details to present to external partners and funders
• Adhering to and building on the communication guidelines for Madhi’s internal and external communications
• Monitoring and tracking Madhi’s website and social media analytics along with other key communication metrics

You will thrive in this role if you: 

• Have an entrepreneurial mindset and enjoy solving problems
• Have excellent understanding of  social media algorithms and trends Have minimum 2-3 years of experience with managing stakeholders especially in the development sector
• Have an interest and aptitude for design and the creation of visual collaterals
• Have excellent editing and proofreading skills with an exceptional command over English to craft compelling narratives and proposals
• Have designed communication collaterals for organizations before and know what gains people attention
• Are extremely detail-oriented and meticulous with formal written communication
• Enjoy working with a diverse and highly skilled team
• Truly believe in the power of collaboration over competition

Prerequisites include:

• At least 2-4 years of relevant work experience. Experience in the social sector will be an added advantage.
• Have strong written and oral communication skills
• Have managed digital events and run successful social media campaigns for organizations
• Adept at using tools such as Canva, Inshot or similar content design software
• Familiar with Mail Chimp and websites like Buffer

This role will report to: Manager, Partnerships and Communications

Location: Chennai, Tamil Nadu

Please note: You will be expected to bring your own laptop with updated software (at least MS Office 2016)

Remuneration: 6 LPA to 9 LPA

Application form link: https://forms.gle/BVNZft5oASRToNUCA