Responsibilities

• Work closely with the team to enhance Lenskart’s employer brand and reputation as an employer of choice
• Assist creation of employee-led content to provide a consistent, targeted, and impactful message
• Assist in managing in-house media properties on diverse platforms (Linkedin, Blink, Instagram, Oracle, Email etc.)
• Create hygiene communication collaterals including presentations, newsletters, press releases, IJPs, JDs etc.
• Coordinate efforts of various teams in order to present a coherent message
• Keep abreast of industry trends and innovation in the area of communications
• Experiment between content formats to create the most disruptive and impactful assets
• Regularly track external and internal platform metrics to create insight-led forward plans

Requirements

• Keenness to bring the best people stories to the forefront
• Good understanding of branding to be able to consistently establish the organization as an employer of choice
• Adept at Microsoft and Google Suite, especially Word, Powerpoint and/or Keynote
• Must have 1-3 years of experience creating content (traditional/digital) – having done this in college also counts 🙂
• Excellent writing and verbal skills, and prior experience of creating disruptive content (long and short format, text and graphic based)
• Should be detail oriented, focused on informational accuracy and particular about language and grammar
• Being disciplined, accountable and adhering to timelines
• Knowledge of measurement platforms and related analytics is preferred
• Prior knowledge of programs like Photoshop/ Figma/ Video editing tools will be a massive plus
• A graduate in communications, PR or any related field will be a plus

Working with our team largely means that you will be playing the role of a swift moving story teller, who can act as the in-house brand ambassador for everything that Lenskart stands for.

We bring out diverse narratives ranging from employee journeys to organizational milestones, through a mix of formats like blogs, videos, social media content etc. Each creative asset is underlined by a key message that gives viewers a peek into Life@Lenskart.

We also work towards employee engagement via on-ground activities with different teams, and are always on the lookout to create more immersive touch points for our LensTribe. We aim to keep every employee engaged, informed and excited about our journey, and move forward together towards our vision mission.