Infosys Foundation, the philanthropic arm of Infosys, is a leading social impact organization committed to driving positive change in India. Through its comprehensive CSR initiatives, the foundation focuses on several key sectors such as – education, healthcare, women empowerment etc. We are seeking a passionate and creative Branding & Marketing Specialist to join our dynamic team. In this role, you will play a key role in elevating the profile of Infosys Foundation’s CSR initiatives and amplifying the impact of our work.

Responsibilities:

• Develop and implement a comprehensive branding and marketing strategy for Infosys Foundation’s CSR initiatives.
• Craft compelling messaging and narratives that resonate with diverse audiences.
• Manage and create high-quality content (website copy, social media posts).
• Oversee the production of marketing collateral, including brochures, annual reports, videos.
• Identify and leverage relevant marketing channels to raise awareness.
• Collaborate with internal stakeholders across the Foundation and Infosys to ensure brand consistency and messaging alignment.
• Track and analyze campaign performance and recommend data-driven strategies
• Stay updated on current trends in CSR communication and storytelling.

To qualify, candidates must possess:

• Minimum 4 – 5 years of hands-on experience in running branding and marketing initiatives
• Master’s degree in Marketing / Advertising / Communications
• Outstanding writing, messaging, and editing skills
• Project management skills and experience with leading 360 projects
• Agency experience preferred but not mandatory
• Experience working with in-house designers and external agencies
• Ability to collaborate hands-on with multiple stakeholders across global markets