Job Overview:

Analyse and review digital analytics, plan website and social media content strategy, develop

blog strategy, source blogs, event coverage, and conduct PR and media outreach.

Responsibilities

● Understand the vision, audience, and message of CMR University, and implement a

content strategy that furthers these goals.

● Build relationships and manage meetings with key stakeholders to collect information for

all forms of marketing collateral.

● Review digital analytics and perform competitor analysis in order to develop a well-

outlined website and social media content strategy, to improve brand recognition and

followers across web / social platforms.

● Develop and implement the editorial content calendar for the CMR University blog and

social media channels.

● Plan digital content creation including articles, blogs, podcasts and videos for the CMR

University website and newsletters (based on student / faculty research, activities and

events across CMR University).

● Source articles for the blog, PR / media coverage, write/rewrite as required.

● Set up and conduct interviews with CMRU stakeholders including faculty, students, and

staff, around research, activities and events, to create content on their behalf.

● Be involved with other aspects of the editorial process such as overseeing the

production of faculty video interviews for the website, copy editing, fact-finding, and

research.

● Edit content across all digital and print media marketing distribution channels.

● Ensure SEO optimization for digital channels such as the website and blog.

● Oversee the updates and management of the CMR University website.

● Oversee the updates and management of the CMR University blog.

● Oversee the updates and management of the CMR University social media channels.

● Oversee the creation of all print and digital marketing collateral ensuring brand playbook

compliance.

● Assist in social media marketing to further develop CMR University’s online presence via

social media channels such as Facebook, Instagram, LinkedIn, Twitter, YouTube etc.

Requirements

● Proven 2-3 years relevant work experience

Minimum Qualification:

Bachelor’s Degree in Journalism, English, Communication or related field and 5 years of

relevant work experience

OR Master’s Degree in Journalism, English, Communication or related field and 3 years

of relevant work experience

● Understanding of SEO preferred

● Excellent oral and written communication skills.

● Excellent critical thinking, interpersonal, communication, time-management,

organizational and problem solving skills.

● Exceptional attention to detail.

● Ability to work in a team or individually as and when required.

Job Type: Full-time

Salary: ₹30,000.00 – ₹35,000.00 per month

Schedule:

• Day shift

Ability to commute/relocate:

• Kalyan Nagar, Bengaluru – 560043, Karnataka: Reliably commute or planning to relocate before starting work (Required)

Experience:

• total work: 2 years (Preferred)

Speak with the employer
+91 9513444635