Job Summary
We are looking for a talented Business Development Executive to undertake marketing projects for
the benefit of our company. You will organize creative campaigns and promotional events that can
make a difference for our company’s success according to trends and customer requirements.
1. We are looking for individuals who will demonstrate a keen interest to work with college
going youth and college administration. The program encompasses a host of activities
including but not limited aspirant community mobilization, student engagement,
institutional outreach, brand building and promotional events and activities.
2. Institutional relations specialists will play a pivotal role in creating meaningful relations with
Colleges of various streams and Universities located across the country. This will be driven
by a combination of network-based and cold-calling/outreach. Further sustaining these
relationships over the year and engaging these partners in activities through the year, will be
a critical part of the role.
3. Additionally, Event planning, event logistics and Vendor Negotiations will be critical for
success of Outreach activities colleges and elsewhere
4. Conduct market research and analysis to evaluate trends, brand awareness and competition
ventures

Responsibilities and Duties

1. Relationship Management: Develop and manage relationship with senior management and
Faculty at colleges and educational institutes through email, telephonic or face to face
conversations.
2. Strategy Planning: Create a strategic roadmap and execution plan for conducting of events
and promotions at colleges across the country in line with the overall organizational
objectives.
3. Target achievement: Take complete ownership of the event management process, plan
events and attendance for specific events and achieve the target audience engagement.
4. Negotiate with college administration, faculty and student bodies for business development
and brand building
5. Mobilize the student groups for college events, initiatives and programs
6. Conceptualize and manage advertising & brand campaigns across media Print, OOH, BTL
activities like Branded van, mall activations, RWA, event stalls, agency activations & branding
etc.
7. Build partnerships through institutional tie ups

Required Experience, Skills and Qualifications
1. High-performers and individuals with an enterprising streak
2. 0-2 years of work experience in Marketing/Business Development/Client management
exposure
3. Candidates must be from Lucknow or nearby areas
4. Top Tier College degree (preferred)
5. Willingness to travel across Uttar Pradesh
6. Excellent communication and people skills
7. Sales acumen & Client management, Business Development Experience
8. Demonstrated ability to work in a diverse team
9. Excellent written and oral communication skills
10. 50% travel required

Benefits
1. Great learning opportunities
2. Development of skills in Marketing & Event Management
3. During any outstation travel food, travel, lodging will be reimbursed