Nykaa
Key
Responsibilities
This role will be responsible for driving sales through ecommerce platform for the Fragrance
category under Nykaa.com.
The person would be the business owner for his/ her categories. The role entails leveraging
know how of internal and external variables to deliver sales and outreach of categories.
The role entails forecasting, monitoring, understanding and reporting on the category. The
role also requires the incumbent to drive strategic projects and promotions to achieve
business objectives.
Knowledge and
Skill / Qualification
Requirements
Experience
Minimum 4 years of experience and at least 3 years of Category management
experience with Leading Retail/ Ecommerce / beauty industry.
Education
Must have a bachelor’s degree in any stream.
MBA will be strongly preferred.
Skills
Negotiation Skills
Execution Management
Client Relationship Management
Analytical skills
Business presentation skills
Competencies
Planning and Prioritizing
Collaboration
Extrovert
Problem solving
People Management
Job Description
Driving Sales:
Responsible for top-line revenue goals within the established investment budget
to achieve P&L goals
Responsible for developing, implementing, managing and reporting on plans to
improve site metrics by increasing conversion, AOV, and other KPIs
Manage website content to align with monthly promotions, seasonal promotions
and overall marketing strategy
Monitoring Brand performance:
Negotiate budgets, set goals, monitor and report on performance
Secure Margins in line with overall guidance
Plan and execute brand campaigns across various platforms and take corrective
actions to stay on course of the plan
Improve customer experience and retention:
Develop processes and procedures to drive customer retention
Drive banner revenue through list growth, segmentation and increased efficiency.
Analyse user experience across channels and touch points through web analytics
and determine potential improvements