Role & responsibilities

Job Overview:

We are seeking a dynamic and experienced Sales Trainer to join our retail team. The Sales Trainer will play a crucial role in enhancing the skills and knowledge of our sales staff to deliver exceptional customer experiences. The ideal candidate should have a strong background in sales training.

Responsibilities:

1. Training Development:

• Develop and update training programs for sales staff, ensuring alignment with the company’s goals and industry best practices.
• Create training materials, manuals, and multimedia visual aids.
• Train sales staff on effective sales techniques, customer engagement, and relationship-building strategies.
• Conduct role-playing exercises and simulations to enhance practical application of learned skills.
• Keep abreast of industry trends and product developments to ensure up-to-date product knowledge training.
• Train staff on handling customer inquiries, resolving issues, and ensuring overall customer satisfaction.

New Hire Onboarding:

• Conduct comprehensive onboarding sessions for new sales team members, introducing them to company policies, product knowledge, and sales techniques.
• Facilitate product knowledge sessions to ensure a deep understanding of optical products.

Performance Measurement:

• Develop metrics and key performance indicators (KPIs) to measure the effectiveness of training programs.
• Regularly assess the performance of sales staff and provide constructive feedback.

TNI:

• Collaborate with store managers, Area managers, and other stakeholders to understand specific training needs.

Preferred candidate profile

1. Proven experience as a Sales Trainer, preferably in the optical or retail industry.
2. In-depth knowledge of industry trends, and retail sales strategies.
3. Strong communication and presentation skills.
4. Ability to motivate and inspire a diverse sales team.
5. Experience in developing and delivering training programs.
6. Familiarity with learning management systems and multimedia training tools.
7. High level of adaptability to evolving business needs and market trends.