Game Nation

Hiring for a Digital Marketing Manager

Location: Chennai

Please go through the Job Description given below and fill the form. Our team will get in touch with you in the next 24 to 48 hours.

Company Overview:

Game Nation is a leading provider of premium quality original gaming experiences in India. Comprising a dedicated team of professionals, we specialize in offering a wide range of Video Games, Consoles, and Game Accessories, including products from PS5, PS4, Xbox One, Xbox Series, and Nintendo Switch. Our focus extends to both brand new and pre-owned games, catering to the diverse needs of gaming enthusiasts. At Game Nation, we actively promote and contribute to the growth of the pre-owned games market, making console gaming more accessible and affordable for gamers across the country.

Job Description:

Game Nation is seeking a highly skilled Digital Marketing Manager to join our team in Chennai. The ideal candidate will have a minimum of 4-5 years of experience in digital marketing, with at least 2 years in a managerial role. The candidate should have a deep understanding of digital marketing strategies, trends, and techniques, especially within the gaming industry. This role will involve developing, implementing, and managing marketing campaigns that promote our products and services effectively across various digital platforms.

Responsibilities:

• Develop and execute comprehensive digital marketing strategies to increase brand awareness, drive traffic, and boost sales for Game Nation’s products and services.
• Manage and oversee all digital marketing channels such as SEO, SEM, PPC, email marketing, social media, and display advertising campaigns.
• Plan and execute marketing campaigns aligned with company objectives, targeting relevant audience segments in the gaming community.
• Analyze market trends, user behavior, and competitor activities to identify opportunities and optimize marketing campaigns.
• Collaborate with the creative team to develop engaging content for digital platforms, ensuring brand consistency and relevancy.
• Monitor and evaluate the performance of campaigns using various analytics tools, providing regular reports and insights to the management team.
• Stay updated with the latest digital marketing trends, tools, and technologies, suggesting innovative ideas for improvement.
• Manage a team of digital marketing professionals, providing guidance, support, and mentorship to ensure the team’s success and professional growth.

Requirements:

• Bachelor’s degree in Marketing, Digital Technologies, or a related field. A Master’s degree is a plus.
• Proven 4-5 years of experience in digital marketing, with at least 2 years in a managerial capacity, preferably within the gaming or entertainment industry.
• In-depth knowledge of digital marketing strategies, tools, and techniques across various platforms.
• Experience in managing and optimizing PPC, SEO/SEM, email marketing, social media, and display advertising campaigns.
• Proficiency in analytics tools such as Google Analytics, social media analytics, and other relevant software.
• Strong leadership and managerial skills with the ability to lead a team effectively.
• Excellent communication, analytical, and problem-solving skills.
• Passion for gaming and a good understanding of gaming culture and trends in the industry.



Benefits:

• Competitive salary based on experience and skills.
• Opportunities for professional growth and development within the company.

Job Location:

Game Nation, 3/183, 1st Floor, Velu’s Tectum, SH 49, Teachers Colony, Vettuvankeni, Chennai, Tamil Nadu 600115